Your first goal is to generate profit (duh). After naming your city and mayor,
First, activate the Legalized Gambling ordinance. You'll get an extra
$100/month. The catch is that there is a 20% corresponding increase in crime,
but since your city is small, don't worry about it.

Second, raise all taxes to 7.5-8.0%. You may want to lower them later, but
people will flock to your quaint little town even with the raised tax.